
See How REAL Stacks Up.
Compare REAL Broker with RE/MAX, eXp Realty, Keller Williams, Compass, Coldwell Banker, Century 21, Berkshire Hathaway, Sotheby's, Windermere, and more. Explore brokerage costs, technology, Revenue Share, Elite, REAL Originate, stock ownership, team structures, and long-term wealth opportunities — all in one place.
Compare REAL Broker with RE/MAX, eXp Realty, Keller Williams, Compass and other models. Look beyond the split to evaluate total cost, technology, ownership, Revenue Share, training, teams and mortgage income through REAL Originate.
The right brokerage should do more than process transactions. It should help you operate efficiently, keep more of what you earn, build ownership, create additional income and support the life you are trying to build.
Strong comparisons include total cost, technology, training, culture, team support, stock incentives, Revenue Share, mortgage opportunities, national reach and long-term business value.
Compare total annual cost, caps, transaction charges, recurring fees and value delivered.
Evaluate stock awards, Elite incentives, Revenue Share and participation in long-term value.
Compare training, AI, systems, marketing, leadership access and national collaboration.
Explore REAL Originate, One REAL Mortgage, personal production and Level Up.
Compare franchise economics, caps, fees, stock, Revenue Share and technology.
Compare fees, stock awards, Revenue Share, culture, technology and ownership.
Compare Profit Share, Revenue Share, training, caps, technology and stock.
Compare positioning, technology, luxury support, fees and ownership.
Compare local office support, franchise economics and annual cost.
Evaluate office structure, training, technology, fees and ownership.
Compare luxury branding with REAL Luxury, technology and economics.
Use your actual split, cap, fees and production to compare directly.
| Category | Traditional / Franchise | REAL Broker |
|---|---|---|
| Structure | Often office or franchise centered | Cloud-based national platform |
| Split + Cap | Varies by office, market, team or agreement | Commonly published 85/15 with a $12,000 cap; agreements may vary |
| Recurring Fees | Monthly, desk, franchise, royalty or technology fees may apply | Review the current fee schedule and agreement |
| Technology | Varies by brand and local office | Connected transaction, financial, marketing, collaboration and AI tools |
| Training | Often dependent on local leadership | REAL Academy, national education and collaboration |
| Ownership | Often limited for individual agents | Published stock-award and purchase opportunities, subject to eligibility |
| Income Beyond Sales | Often limited or office dependent | Revenue Share and eligible REAL Originate opportunities |
| Mortgage | Often referral based or separate | Qualified professionals may explore REAL Originate through One REAL Mortgage |
| Teams | Dependent on local office | Multiple team pathways and national scalability |
| Long-Term Value | Primarily personal production | Production, ownership, organizations, mortgage diversification and leadership |
Enter your real split, cap, fees and production. We'll compare it against REAL honestly — and if you're better off where you are, we'll say so. Most calculators rig the other side to always win. This one won't.
These numbers are the same no matter which brokerage you're at — your commission is your commission. The brokerage only changes what gets taken out after.
The savings above are cost. This is the other side of the ledger — and it's why a cost comparison alone never tells the whole story. Most brokerages have no equity program at all. At REAL, high production can earn you stock in the company you're helping build.
You're on your way. Elite unlocks at $500,000 GCI, or by capping and adding $6,000 in post-cap production.
This is company stock, not cash, and we keep it out of the cost comparison above on purpose. Elite awards are subject to qualification, vesting, forfeiture, cultural-contribution approval and the current stock-award plan. Stock value can rise or fall. Figures are maximums, not guarantees. We show it separately so the cost math stays honest and the stock stays clearly what it is — real upside, earned, not promised.
Cost = split paid up to your cap, plus annual fees, plus per-transaction fees on both sides where they apply. REAL figures reflect the Sept 2026 US fee schedule ($50 CBR per deal, $900 annual, $285 post-cap or $100 as Elite). Good-faith estimate from your inputs — not an official quote. This compares cost only; Revenue Share and Elite stock are shown separately. Confirm all figures with REAL before deciding.
Every other brokerage calculator online is built to make you switch — they hard-code the competitor's worst numbers so their side always wins. You've probably run one and thought "that's not my cap."
This one uses your numbers, and it'll tell you when REAL doesn't come out ahead. If moving doesn't clearly help you, we don't want you to move. We'd rather lose the deal than win it dishonestly and have you resent it in a year.
The help comes first. Sometimes it happens to pay. That order never reverses.
REAL's agreement to acquire RE/MAX would create one of the largest agent networks in the world — 180,000+ agents across 120+ countries. Both brands continue operating. Agents have stopped asking "what is REAL?" and started asking "why are so many taking a closer look?"
Most brokerage comparisons focus only on real estate. REAL Originate gives qualified professionals a path to add mortgage licensing and eligible loan production through One REAL Mortgage — on the buyers they already close.
That changes the question from what the brokerage costs to what new business the platform helps you build. And it only works if it's right for the buyer: 20+ lenders, 50+ programs, and if REAL can't win the loan on its merits, you don't take the deal.
RISE exists to help real estate and mortgage professionals make informed decisions and grow across mind, body, spirit, family and business.
And if REAL isn't the right fit for you, we'll say so and help you find what is — even when that's somewhere else. We rise together, whether that's through REAL or the other things that move a life forward.

Compare total annual cost, cap, transaction and recurring fees, technology, training, support, team options, stock incentives, Revenue Share and mortgage opportunities.
Use the cost calculator on this page and enter your actual split, cap, fees and production. It uses your real numbers, not assumed ones.
No. No brokerage is automatically best for everyone. For some agents the calculator will show their current brokerage is cheaper — and we'll tell you so.
It may let qualified professionals add a mortgage business, making the decision about income diversification, not just cost.
Team economics are more complex. Team leaders should review the team resources and book a personalized conversation.
Start with your actual numbers above. Then explore the platform, ask direct questions, and decide whether REAL and RISE align with what you want to build.
Educational use only. Fees, caps, programs, team structures, licensing and company policies may change and vary by state, market and agreement. Official documents control. Not a quote or guarantee of income.